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“There is a very strong correlation between media interest and the duration of a humanitarian crisis”

According to the director of the NGO, the less the media talks about a humanitarian crisis, the less donations flow in to help the victims.

“There is a very strong correlation between media interest and the duration of a humanitarian crisis”, explains Tuesday January 28 on Franceinfo Philippe Lévêque, director of the NGO Care France, which on Tuesday published its annual barometer on the ten least media-related conflicts in the world. “The media treatment brings the interest of private donors. There will be fewer donors and less international aid if a crisis is not publicized”, He continues.

At the top of this ranking, Madagascar, Burundi, North Korea, Zambia or Burkina Faso. “Madagascar only appeared in the media in 612 occurrences last year”, deplores Philippe Lévèque.

“There are recurrent shortages in the South, a semi-desert area, where droughts are increasingly affected by the El Nino phenomenon”, a warm ocean current, affected by climate change. These forgotten media are mainly found on the African continent. “There is undoubtedly a disinterest in the media for the continent”, deplores the director of the NGO, even if he recognizes that “this is where there is the most insecurity” and therefore difficulties in sending journalists there.

“We looked at how the media reported on 40 humanitarian crises, crises that each affected more than a million people”, says Philippe Lévêque. His NGO focuses on the media in French, English, German, Spanish and Arabic, he said.

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